SoftBank is set to exit text marketing platform developer MessageMedia through an acquisition by another portfolio company, Sinch.

Customer engagement software developer Sinch agreed yesterday to acquire Australia-based mobile messaging platform developer MessageMedia in a $1.3bn transaction facilitating an exit for internet and telecommunications group SoftBank. The deal consists of $1.1bn in cash, with the remainder to be supplied in the form of 1.1 million new Sinch shares. It follows reports publicly listed…

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